Horra Corporate Group Job Vacancy Announcement



Job Description.

  • Develop, implement, and continuously evaluate the promotional program's performance.
  • Direct the creation and implementation of procedures, tools, measurements, initiatives, infrastructure, and technology to support and enhance the Marketing function's operations.
  • Collaborate with the marketing research and business development departments to create a thorough long- and short-term promotional strategy.
  • Create and execute an integrated marketing communications and public relations program that includes media advertising, PR campaigns, events, and other aspects, and monitor their performance.
  • Oversee the translation of creative briefs into advertising campaigns, as well as media placement and purchase, package art, and website content. Track campaign performance and ensure campaigns correspond with product and brand objectives.
  • Facilitate the development of giveaway materials by initiating bids, giving technical requirements, and following up on distribution.
  • Examine the contents of the Company's website.
  • Facilitate marketing communication initiatives.
  • Create a process and enforce the usage of the Company's brand (logo, colors, etc.) on all premises and promotional materials.
  • Develop and execute a digital marketing plan under the supervision of the Corporate Deputy Marketing Manager.
  • Prepare a draft of the company's social media strategy and procedures that maximize on publicity possibilities via social media channels and present it to his or her immediate supervisor.
  • Oversee e-marketing efforts, which include creating, writing, and sending the company's e-newsletters, as well as recommending other effective e-commerce projects.
  • Edit the content of marketing communications and promotional messaging.
  • Communicate with other parts of the company about project-related activities that need the rebuilding or deployment of new online content/functionality.
  • Design and execute a variety of online and offline communication roadmaps.
  • Create and distribute press releases, media relations materials, company newsletters, social media content, and speaker ideas.
  • Examine the selected print and social media channels for focused marketing.
  • Optimize print, social media, and blog campaigns to increase engagement and brand awareness


Education Requirements: MA in Marketing Management, MBA or BA in Marketing Management or Business Management.
Work Experience: Candidates must have at least 6 (six) years of work experience, with 3 (three) years in a managerial/supervisory role, or at least eight (8) years of work experience, with 4 (four) years in a managerial/supervisory position, if they hold a Masters or Bachelor degree.

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  • Knowledgeable on how to use social media platforms such as Facebook, Instagram, and LinkedIn.
  • Excellent communication abilities.
  • Solid marketing expertise, with an emphasis on branding and public communication.
  • Graphic design capabilities.
  • Able to maintain positive relationships with both internal and external stakeholders.
  • Takes initiative, is adaptable, and eager to teach and learn from others.
  • Strong proficiency in Microsoft Office Suite.
  • Fluency in Amharic and English, both written and spoken, is essential.
  • Female applicants are strongly encouraged to apply.


HOW TO APPLY:

Interested candidates should send their curriculum vitae, work experience, and testimonial letters within the next seven (seven) days.

EQUAL EMPLOYMENT OPPORTUNITY DECLARATION

Horra Corporate believes that everyone has the right to fair treatment in the workplace, free of discrimination based on race, place of origin, color, ethnic origin, religion, gender, age, criminal record, marital status, family status, or handicap. The Group is dedicated to equal opportunity and diversity, recognizing the value that each person offers to the organization. Decisions on recruiting, promotion, retention, training, development, and pay must be based on the aptitude, skill, knowledge, and experience necessary to do the job.



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